East Trade Tycoon

About

"East Trade Tycoon is a business simulation game set in ancient China, where you start as a poverty-stricken individual and aim to become the wealthiest merchant. Engage in commodity trading, city investments, and managing family affairs to expand your business and achieve regional monopoly. With 80 cities based on real geography and names, experience the Sims life, mature family members, and build a lasting business empire."

Genres & Tags

Play Modes

Single-Player Play through the game's story or campaign solo

91%

Audience ScoreBased on 70 reviews

gameplay8 positive mentions

replayability2 negative mentions

The game is fun, relaxing, and addictive, with a charming art style and engaging mechanics.
It offers a good balance of management and trading elements, allowing players to build their wealth and manage a family over generations.
The recent updates have significantly improved the game, adding more content and features, making it a worthwhile experience for its price.

The game has a steep learning curve and can be overly complicated, making it difficult for some players to manage effectively.
There are issues with translation and UI, including cut-off text and untranslated elements, which can detract from the overall experience.
The gameplay loop can become repetitive, especially after reaching higher merchant tiers, leading to a lack of long-term replayability.

gameplay
16 mentions Positive Neutral Negative
50%
31%
19%
The gameplay is generally well-received for its mechanical functions and enjoyable family mechanics, making it easy to learn and play. However, the repetitive gameplay loop has drawn criticism, with players expressing a desire for more varied progression and additional mechanics, particularly as they advance in the game. While the upcoming version 2.0 is seen as a positive step, many feel it lacks significant changes to address the current stagnation.
- “What really impressed me was how the mechanical function works, making it easier for us to learn, play, and enjoy it.”
- “The art style is cute, the gameplay loop is really fun, and I really like the family mechanics!”
- “Most mechanics are well thought out and balanced, and all of them are necessary to grow, though getting pregnant is usually the best way to grow.”
- “The gameplay loop is repetitive and doesn't change up.”
- “Though the announced version 2.0 is a step in the right direction for the overall game and lays a solid foundation for future updates, I don't see any relevant changes to improve the stagnant gameplay loop yet.”
- “Progression should unlock more gameplay mechanics, possibly some politics when you get higher in the ranking or making trade deals or some such.”
graphics
4 mentions Positive Neutral Negative
50%
50%
The game's graphics are praised for their charming and cute art style, contributing to an overall enjoyable aesthetic experience. Players appreciate how the visuals complement the fun gameplay loop and family mechanics.
- “Good little game with a great aesthetic sense.”
- “The art style is cute, the gameplay loop is really fun, and I really like the family mechanics!”
replayability
2 mentions Positive Neutral Negative
100%
The game currently lacks replayability, as players find limited activities available after completing the main storyline.
- “Not very replayable at the moment as there's not much to do at the end of the game.”
monetization
2 mentions Positive Neutral Negative
100%
The monetization model is considered affordable, particularly in comparison to purchasing an ad-free experience on mobile. Players appreciate the long-term engagement potential of the game but express a desire for additional features, such as filtering options for selling goods and managing city permits.
- “Cheaper than purchasing the no ads on mobile. Hope there's an update for a filter on the list when looking for the village/town/etc. to sell our goods, and filter which city we have the permit to buy. Good game for long-term play.”