Liquor Store Simulator

About

Liquor Store Simulator is a single player casual simulation game. It was developed by Tovarishch Games and was released on May 2, 2025. It received very positive reviews from players.

Open your own Liquor Store! Buy goods, manage your store, hire staff. Who knows, maybe you will be able to make a real alcohol empire out of a small store.

Genres & Tags

Play Modes

Single-Player

Skip User Reviews

91%

Audience ScoreBased on 170 reviews

humor6 positive mentions

graphics3 negative mentions

The game offers a fun and addictive gameplay loop, allowing players to immerse themselves in managing a liquor store with various tasks and challenges.
The AI worker system is well-designed, enabling players to assign tasks efficiently without the frustration of waiting for employees to complete their jobs.
Regular updates from the developers enhance the game experience, adding new content and addressing bugs quickly.

The game suffers from repetitive mechanics and can become boring after extended play, especially once players unlock certain features like draft beer.
Staff AI can be inconsistent, leading to issues such as employees getting stuck or taking too long to restock shelves, which disrupts gameplay flow.
Some players have reported a lack of depth in the game, with limited variety in customer interactions and a simplistic approach to the simulation aspect.

gameplay
16 mentions Positive Neutral Negative
19%
62%
19%
The gameplay is generally well-received, praised for its accessible mechanics and rewarding loop that balances relaxation with engagement, particularly in managing a retail environment. However, some players note that the repetitive nature of certain tasks and a lack of content can lead to a stale experience in the late game. Despite minor issues, the game continues to evolve with updates that enhance the overall fun.
- “It continues to get new updates adding to the gameplay that are significant and add to the fun.”
- “In the end, the game rises on the strength of its accessible mechanics, its steady flow of unlocks, and its ability to make even mundane retail tasks feel rewarding.”
- “The gameplay loop hits that perfect balance of relaxing but engaging — stocking shelves, managing inventory, serving customers, upgrading your store — it all feels rewarding without getting overwhelming.”
- “The repetitive nature of certain mechanics becomes apparent in the late game, particularly if staff automation doesn’t fully keep up with store expansion.”
- “Some smaller issues deal with the gameplay loop and the lack of more content, which makes the gameplay loop go stale much quicker than other store sims.”
- “The gameplay loop is mind-numbing.”
graphics
9 mentions Positive Neutral Negative
22%
45%
33%
The graphics of the game are generally considered adequate but not exceptional, with a clean and straightforward art direction that prioritizes gameplay over high-end visual fidelity. While some users noted minor graphical and UI issues, the overall aesthetic, including cute store decorations, enhances the experience without overwhelming players. The game is well-optimized, allowing for smooth performance even on lower-end systems.
- “The visuals are clean, the store environments are easy to read, and the interface makes navigation, stocking, and equipment placement relatively smooth.”
- “The decorations in the store are very cute and beautiful, which is in line with my aesthetic taste.”
- “While the game does not boast high-end graphical fidelity, its straightforward art direction allows players to focus on the logistics of running a shop without visual clutter.”
- “Graphics are ok.”
- “There are a few graphical/UI things that can be fixed, but it doesn't take away from my enjoyment of the game.”
grinding
7 mentions Positive Neutral Negative
100%
Players find the grinding aspect of the game to be a mixed experience; while some appreciate the strategic depth that hiring staff brings to alleviate tedious tasks, others feel that repetitive actions, such as adjusting prices and managing stock, can become monotonous. Despite these frustrations, many still find the game addictive and less tedious compared to similar simulator titles, with hopes for future updates to enhance gameplay.
- “I thought it was tedious having to put stuff back from the baskets for under 21s, especially when having stock handlers that fully stock everything.”
- “Prices also change every day, and that makes it tedious to adjust your own prices one by one.”
- “There's a mechanic for cleaning vomit off the floor, because of course there is, but somehow they made even that tedious.”
optimization
6 mentions Positive Neutral Negative
50%
50%
Overall, the game's optimization is generally positive, with smooth performance and low memory usage, making it suitable for casual play. However, some users noted specific areas needing improvement, such as the restocking of shelves and a desire for enhanced visual elements. While it runs well on lower-end systems with adjusted graphics settings, there are suggestions for further optimization to enhance the overall experience.
- “The game runs smoothly, looks good, and is perfect for playing casually while watching a stream or a video.”
- “The game can run smoothly without taking up too much memory, and the most important thing is that I didn't feel any lag in this game.”
- “It's well optimized (for the most part) for my less-than-great laptop; as long as I turn all the graphics down, there's no cleaning I have to do, very little math, and the pacing is decent.”
- “Restocking of shelves is poorly optimized.”
- “In the ever-growing trash heap of bargain bin simulators, Liquor Store Simulator somehow manages to stand out—not because it’s innovative, polished, or even remotely enjoyable, but because it’s so aggressively bland that it loops back around and becomes a kind of performance art in boredom.”
- “A little optimization for a smoother experience would be appreciated.”
humor
6 mentions Positive Neutral Negative
100%
The humor in the game is hit or miss; while some players appreciate the amusing brand names and character designs reminiscent of a specific comedic style, others find the overall experience lacking in wit and irony. The potential for dark humor and chaotic scenarios in a liquor store setting is largely underutilized, leading to a dull experience that fails to embrace the absurdity expected from such a premise.
- “Some of the brand names are funny.”
- “All of the people look like they've come straight out of 'Pippa Funnel: The Stud Farm Inheritance' and I just find that hilarious.”
- “With a little personality, some dark humor, and a willingness to embrace the gritty, chaotic vibe of real liquor store culture, this could’ve been a cult classic.”
music
6 mentions Positive Neutral Negative
50%
50%
The game's music has received positive feedback for its great jazzy style, but players express a desire for more customization options and a larger music selection. Some users also noted limitations in creating personalized playlists, as the current system only allows for single-song repetition.
- “The music in the game is also great!”
- “Great jazzy music!”
- “I couldn't figure out how to do that besides only putting one song on repeat.”
- “I'd like to see a bit more customization and more music.”
- “The music gets repetitive quickly and lacks variety.”
stability
5 mentions Positive Neutral Negative
20%
80%
Overall, the game's stability is generally good, particularly on the Steam Deck, with most users reporting smooth gameplay. However, some players have experienced occasional freezes, glitches, and minor issues, such as characters walking into walls, though these do not significantly impact overall progress. Most bugs are manageable and do not detract from the enjoyment of the game.
- “Moving things around - stock, shelving, etc. - is easy to understand and, for the most part, bug-free.”
- “I had a few glitches where the game froze in-between screens and I could not escape it except by hard stopping the game.”
- “Aside from a few teething glitches (main one customer walking into walls which a reload fixes and they are aware of), this is quite fun.”
- “I really enjoy this game; it glitches from time to time, but it is a great game to play.”
story
3 mentions Positive Neutral Negative
100%
33%
The story aspect of the game receives mixed reviews, with some praising it as exceptional, while others criticize it for lacking depth, character interactions, and coherent narrative, describing it as a collection of unfinished ideas.
- “The storyline is absolutely captivating, keeping me engaged from start to finish.”
- “The character development is rich and the plot twists are unexpected, making for an unforgettable experience.”
- “Every choice I made felt impactful, weaving a narrative that resonated deeply with me.”
- “There’s no story, no satire, no real character interactions—just an endless treadmill of stock assets and half-finished ideas.”
monetization
3 mentions Positive Neutral Negative
100%
The monetization aspect of the game involves managing various operational costs such as staff salaries, stock orders, and advertising expenses, while also allowing for customization options like store decorations and skill upgrades. Players express a desire for additional decorative elements to enhance their experience.
- “The monetization system feels overwhelming with so many expenses to manage, from staff salaries to advertising costs, making it hard to enjoy the game.”
- “The constant pressure to spend money on upgrades and decorations detracts from the overall experience.”
- “It seems like every aspect of the game is designed to push players towards in-game purchases, which can be frustrating.”
atmosphere
1 mentions Positive Neutral Negative
100%
The atmosphere is characterized by an understated sound design that complements the grounded experience, although it is noted to lack the variety and dynamism seen in more polished simulators.
- “The sound design is understated, fitting the down-to-earth atmosphere of the experience, though it lacks the variety and dynamism found in more polished simulators.”